On Page SEO is the various ways in which you optimize each web page/post of your website to rank higher in the search engine. On Page SEO is within the control of the website owner. So, there is lot of scope for us to improve our search ranking. On page SEO or optimization can be […]
Archives for January 2017
What is SERP/Search Engine Results Page
The full form of SERP is Search Engine Results Page. It is nothing but the page displayed with all the relevant links when a user types a keyword through the various search engines i.e. Google, Bing or Yahoo, etc. SERP is the second most talked about topic, whenever SEO comes to picture,. This is mainly […]
What is SEO/Search Engine Optimization?
The full form of SEO is Search Engine Optimization. It is the method through which you make your targeted audience reach your post/content naturally through the search engine. It also helps in making the search engine understand what your page is all about through the use of keywords, in particular. To understand this concept, let’s […]
Marketing Mix: The Essence of Marketing
Marketing mix is a concept in which the four essential elements are include to achieve a marketing goal. Thus, for the attainment of the marketing goals, the instrument used is marketing mix. Marketing Mix comprises mainly of four elements. These are referred to as 4P’s. They are: Product Price Place Promotion So, the above four […]
Need Want and Demand: How these influence Marketing?
The core concepts of marketing comprises of the following: 1) Need Want and Demand 2) Product and Services 3) Value, Cost and Satisfaction 4)Exchange, Transactions and Relationships 5)Markets 6)Marketing and Marketers Out of the above six, we will discuss the impact of need, want and demand on marketing. Let us first understand each of these […]